The boutique, Pitaya, is chic, inexpensive, and très wonderful. With only 17 locations in the United States, it would not be surprising if you had not heard of them. I first stumbled upon Pitaya when I was a poor college student at Butler University. Broad Ripple is like your average college town with eateries, tiny shops, and bars. One in particular caught my eye. Literally. Their window displays of hanging mannequins in beautiful dresses and skirts drew my eyes to them like Anna Wintour to a problem at Vogue. I just had to see what was inside this tiny store.
As soon as you walk in, the amount of space the store actually presents seems amazingly large. There is one table at the front by the window usually the stage for tees and jeans. The walls, however, are the main attraction. The walls are lined with dress, shirts, and skirts in color order. One day you might say, "I need a pink dress." You can go into Pitaya, locate the pink section, and then be on your way. No hunting in this store! Absolutely breathtaking. And the best part... Pitaya brings in new items each week! Oh, it gets even better. Pitaya rarely has items priced over $45. Those items would include coats and/or jeans. Dresses usually range from $35 to $38. The perfect price. The quality of the clothing is fabulous, especially for how inexpensive the prices are. Pitaya is trendy, but the wearable time doesn't follow "trendy". Honestly, what you buy you can wear even after the "trend" goes because it is chic each and every time. Sign up for their newsletter and be the first to know about great deals hot, new items! Go to www.pitaya.com .
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